Politics

Nov 
8
, 
2018
Power of Purpose
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Cities

January 1, 2018 | Chicago, IL

Summit on Infrastructure and Transportation

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(202) 266-7344

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Belcalis Almanzar

American singer-songwriter

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Belcalis Almanzar 

American singer-songwriter

1:30 PM

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Power of Purpose
November 
8
, 
2018
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Economy/business

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November 
8
, 
2018

The Power

of Purpose

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Has big business become the engine of social change?

A corporation’s bottom line has changed. Beyond stock price and shareholder value, many companies are standing up for their employees, their customers, and their beliefs.

 

In recent years, companies have begun to use the power of their brands to speak out on major public policy issues and integrate social missions into their business operations. The Atlantic convened business leaders and experts to explore this new model for social impact and examine its effects on corporate America and society at large. What are the potential benefits and the limits of corporations making social impact part of their day-to-day business operations?


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 Join the Conversation

#AtlanticSpace

Underwriters

Presenting

Speakers

Allison Alt

Executive Director,

Social Impact 360

Laura Callanan

Founding Partner,

Upstart Co-Lab

Steve Clemons 

Washington Editor at Large,

The Atlantic

Suzanne DiBianca

Executive Vice President of Corporate Relations and Chief Philanthropy Officer, Salesforce

Robert Forrester

Co-Chairman, Newman’s Own, Inc.;
President and CEO, Newman’s Own Foundation

Janiece Evans-Page

VP, Global Philanthropy and Sustainability,

Fossil Group

Adrienne Gemperle 

Chief People Officer,

SoulCycle

Dave Gilboa

Co-Founder and Co-CEO,

Warby Parker

Emma Green 

Staff Writer,

The Atlantic

James Hamblin 

Staff Writer,

The Atlantic

Dave Heath 

Co-Founder and CEO, 

Bombas

Erika Karp

Founder and CEO,

Cornerstone Capital Group

Andrew Kassoy

Co-Founder and Managing Partner,

B Lab

Kathleen Koch 

Author and Journalist;

Founder, LeadersLink

Saadia Madsbjerg

Managing Director, Innovative Finance,

The Rockefeller Foundation

Matthew McCarthy

CEO,

Ben & Jerry's

Susan McPherson

Founder and CEO,

McPherson Strategies

Erin Moran

Chief Culture Officer,

Union Square Hospitality Group

Adrian Rodriguez

Founder, CEO,

Group Theory

Shannon Schuyler 

Chief Purpose Officer,

PwC

SPONSORED CONTENT*

Pree Walia

Preemadonna CEO & Inventor,

Nailbot

Kyle Westaway

Managing Partner,

Westaway

Gillian White 

Senior Editor,

The Atlantic

Yasmina Zaidman

Chief Partnerships Officer,

Acumen

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 Event Details

8:30am
–
4:05pm

Agenda

9:00 AM

 Welcome

Emily Akhtarzandi, Managing Director, AtlanticLIVE

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9:05 AM

The Rise of the B Corp

Andrew Kassoy, Co-Founder and Managing Partner, B Lab
WITH Gillian White, Senior Editor, The Atlantic


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9:30 AM

Aligning Purpose and Profit

Susan McPherson, Founder and CEO, McPherson Strategies
Kyle Westaway, Managing Partner, Westaway
WITH Steve Clemons, Washington Editor at Large,

The Atlantic


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9:55 AM

Using the Expertise of the Private Sector to Support Military Families*

Booz Allen Hamilton Underwriter Perspective Session


Nancy Laben, Chief Legal Officer, Booz Allen Hamilton
Kathy Roth-Douquet, CEO, Blue Star Families

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10:05 AM

Investing for Impact

Erika Karp, Founder and CEO, Cornerstone Capital Inc.
Saadia Madsbjerg, Managing Director, Innovative Finance, The Rockefeller Foundation
Yasmina Zaidman, Chief Partnerships Officer, Acumen
WITH Kathleen Koch, Journalist and Author


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10:35 AM

Supporting the Creative Economy

Laura Callanan, Founding Partner, Upstart Co-Lab
Pree Walia, CEO, Preemadonna; Inventor, Nailbot
WITH Emma Green, Staff Writer, The Atlantic


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10:55 AM

The Road to Affordable Housing*

Wells Fargo Underwriter Perspective Session


Jon Campbell, Head of Corporate Responsibility,

Wells Fargo
Judi Kende, Vice President and New York Market Leader, Enterprise Community Partners

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11:05 AM

Changing the Company Culture

Janiece Evans-Page, Vice President of Global Philanthropy and Sustainability, Fossil Group
WITH Emma Green, The Atlantic


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11:25 AM

The Role of Business: Creating Value in Society*

Koch Industries Underwriter Perspective Session


Jim Hannan, Executive Vice President of Koch Industries and CEO of Koch Enterprises

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11:30 AM

The HR Case

Adrienne Gemperle, Chief People Officer, SoulCycle

Erin Moran, Chief Culture Officer, Union Square Hospitality Group
WITH Gillian White, The Atlantic


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11:55 AM

Closing Thoughts

Emily Akhtarzandi, The Atlantic

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12:00 PM

Lunch

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1:00 PM

Welcome Back

Emily Akhtarzandi, The Atlantic

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1:05 PM

Leading Tech to Action

Suzanne DiBianca, Executive Vice President, Corporate Relations and Chief Philanthropy Officer, Salesforce
WITH Steve Clemons, The Atlantic


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1:30 PM

It Starts with Socks

David Heath, Co-Founder and CEO, Bombas
WITH Kathleen Koch, Journalist and Author


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1:50 PM

Creating a Purpose-Driven Culture*

PwC Underwriter Perspective Session

 

Shannon Schuyler, Chief Purpose Officer, PwC

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2:00 PM

Four Decades of Giving 

Robert Forrester, President and CEO, Newman’s Own Foundation and Co-Chairman, Newman’s Own, Inc.
WITH Kathleen Koch, Journalist and Author


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2:25 PM

The Next Generation

Allison Alt, Executive Director, Social Impact 360
Adrian Rodriguez, CEO, Group Theory
WITH James Hamblin, Staff Writer, The Atlantic


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2:50 PM

Gender Equity and the Impact of #MeToo*


Aflac Underwriter Perspective Session


Catherine Blades, Chief Brand and Communications Officer, Aflac

Moonah Ellison, Publisher, NY Moves Magazine
Jane Randel, Co-Founder, No More

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3:00 PM

A Vision for Disruption

Dave Gilboa, Co-Founder and Co-CEO, Warby Parker  
WITH Gillian White, The Atlantic


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3:25 PM

A Scoop of Activism

Matthew McCarthy, CEO, Ben & Jerry’s
WITH Steve Clemons, The Atlantic


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3:55 PM

Closing Thoughts

Emily Akhtarzandi, The Atlantic

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Event Recap

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Power of Purpose

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Washington Ideas
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Contact

Underwriting

Emily

Akhtarzandi

(202) 266-7000

eakhtarzandi@theatlantic.com
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Speaking

Rob

Hendin

(202) 266-7000

speakerpitches@theatlantic.com
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Harvey

(202) 266-7000

gharvey@theatlantic.com
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Upcoming Events

ENERGY/SUSTAINABILITY

October 25, 2018 | Los Angeles

Sustainability

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Cities

October 28-30, 2018 | Detroit, MI

CityLab

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October 31, 2018 | New York City

The Future

of Work

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*This speaker is participated in a session produced by our underwriter and not by The Atlantic's editorial team.
**This session was be produced by our underwriter and not The Atlantic's editorial team.


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Speakers

Belcalis Almanzar 

American singer-songwriter

Belcalis Almanzar 

American singer-songwriter

Belcalis Almanzar 

American singer-songwriter

Belcalis Almanzar 

American singer-songwriter

Belcalis Almanzar 

American singer-songwriter

Belcalis Almanzar 

American singer-songwriter

Belcalis Almanzar 

American singer-songwriter

Belcalis Almanzar 

American singer-songwriter

Belcalis Almanzar 

American singer-songwriter

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